24.04.19
By Andrew Wraithmell

With rapid technological progress, artists must keep pushing what is possible in terms of photo-realism, inspiration and animation. To find this inspiration - we turn to reference imagery.

Since I started plying my trade as a 3D artist just 10 years ago, there has been a seismic shift in the technological advancements of the software and hardware we use. This constant progression of production capabilities has allowed the industry to mature from purely BLUE HAPPY SUNNY skies to a wide range of moods and the proliferation of story and purpose in the imagery we create.

 

With these developments, it is possible to achieve more than ever before - making it essential that we as artists continue to push ourselves and our clients creatively. Inspiration and reference imagery have become integral to the creative process. To find this inspiration, I look to concept artists and photographers - their imagination helps push me far beyond my comfort zone. Here are a few of my favourites:

Robh Ruppel
Robh Ruppel

Robh’s work is simply incredible, his design and illustrations for film and games are pieces of art in themselves. Personally, I'm slightly obsessed with his development work for “Into the Spiderverse.” From the sexy large scale NYC skylines to the traditionally mundane spaces, seeing the balance of light, hues and strong graphical style come together is a thing of beauty.

https://www.artstation.com/robh_ruppel_design

Col Price
Col Price

Producing stunning concept art for games and film, we had the pleasure of having Col drop by the studio recently and give us an insight into the world of a Concept Artist. It was really inspiring to see his approach in blending very basic 3D and matte painting to create such a wide variety of worlds, from Sci Fi vistas and spaceships to the more intimate storyboard work – all at break-neck speed.

https://www.artstation.com/coldesign

Kat Tsai
Kat Tsai

I came across Kat via #VisibleWomen in twitter – an initiative to give exposure to women in the comic art industry. I love her strong graphical style, portraying intimate mundane moments with beautiful use of light and tone.

https://www.patreon.com/chuwenjie

Elsa Bleda
Elsa Bleda

Elsa's photography captures such dreamy/eerie nightscapes with ominous levels of fog and environment paired with heavy colour use of colour and light. The way her work alludes to what you might not see lurking in the darkness is really compelling. You may have noticed her and her style featured in the latest Lexus UX Ad.

https://twitter.com/elsableda

Teresa C. Freitas
Teresa C. Freitas

I love Teresa’s Photography. She uses such a distinct visual grade of light pastel tones which invoke memories of long fresh summers. This quality translates to her product shots for brands such as Chloe and Kenzo drawing on the emotive style.

https://www.teresacfreitas.com/

 

Drawing inspiration from a wide range of artists and styles helps us to progress and to ensure we can continue as an industry to develop and create more compelling imagery for our clients (and ourselves too.)

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